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    <loc>https://www.andrewfriedenthal.com/home</loc>
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    <lastmod>2026-01-11</lastmod>
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      <image:title>Home - Themed Entertainment</image:title>
      <image:caption>Collected here you can find some of my favorite recent show writing and other themed entertainment-related pieces of writing. Let’s create worlds together! Show Writer - Boiler Gold Rush to Excellence (themed dark ride concept, POV/audio ride-through, &amp; functional scale model) — winner, Imaginative Activites Award for the Festival of Teaching and Learning, Purdue University Show Writer - Library of Secrets (immersive LBE attraction concept) Show Writer - Heroica (themed land with multiple attractions &amp; retail locations - PDF of full scripts &amp; story bible) Show Writer - Heroica (themed land with multiple attractions &amp; retail locations - PowerPoint summary) Ride Script - Sherlock Holmes: The Ride (dark ride attraction) Ride Script - Department Store Dash (for “The Mall” themed land concept) Ride Outline - The Ooze Cruise (for “The Mall” themed land concept) The Mall (themed Land concept) Final Pitch/Presentation Selected Excerpts From Walt Disney World: The Movie: The Official Movie Novelization</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6259bc28f3195c0bc9023dde/6c4dffd3-60b3-4b5d-b0cc-b8884f2e440b/ibm.jpeg</image:loc>
      <image:title>Home - IBM</image:title>
      <image:caption>As a storyteller and senior copywriter for IBM marketing, I relate the story of IBM to existing clients and potential customers through a variety of brand voices and content forms. Let’s create and think together!</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6259bc28f3195c0bc9023dde/f4d97985-801b-4f63-b00f-f7037f570beb/9781032092706.jpeg</image:loc>
      <image:title>Home - Publications</image:title>
      <image:caption>I have published several books and book chapters about popular culture, specifically focusing on storytelling within multimedia properties and imaginary worlds. Come get geeky with me!</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/6259bc28f3195c0bc9023dde/8230c55a-84f1-40f0-b939-3b7364d78234/software-advice.png</image:loc>
      <image:title>Home - Software Advice</image:title>
      <image:caption>For this Gartner-owned company, I researched and wrote content about various types of software, with a focus on marketing. Come get techy with me!</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6259bc28f3195c0bc9023dde/c43b8026-aae8-4377-b864-742360c268d6/TO+Austin.jpeg</image:loc>
      <image:title>Home - Time Out Austin</image:title>
      <image:caption>Though Time Out’s tenure in Austin, TX was short-lived, I was the magazine’s theatre writer for the extent of its run. Check out how I helped keep Austin weird!</image:caption>
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    <image:image>
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      <image:title>Home - Austin American-Statesman</image:title>
      <image:caption>For many years I was the primary theatre reviewer for Austin’s only daily newspaper and wrote hundreds of reviews and articles; here’s a few of my favorites. Curtain up, everyone!</image:caption>
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  <url>
    <loc>https://www.andrewfriedenthal.com/technical-writing</loc>
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    <lastmod>2026-01-08</lastmod>
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  <url>
    <loc>https://www.andrewfriedenthal.com/copywriting</loc>
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    <lastmod>2026-01-11</lastmod>
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  <url>
    <loc>https://www.andrewfriedenthal.com/show-writing</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-01-12</lastmod>
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